Intrigued? We feel the same about you...
Read on, and discover why Zazzle is more than a marketplace, and why the people are more essential than the product.
About Us
First and foremost, Zazzle is a company that's all about people...our employees, our customers, our designers and our partners. We believe that having extraordinary people is the greatest possible asset and sustainable advantage for a company. We began with an idea 10 years ago, and publicly launched our website in the summer of 2005. It's been a wild ride since then… and we've only just begun.
Our Mission
Our mission is simple: “To Enable Every Custom, On-Demand Product in the World On Our Platform.” In other words, Zazzle, The Make Engine™, is creating both the tools and the marketplace for anything you can imagine – customized. Simple concept, but very hard to do! The good news: we're getting closer to this reality every single day. And we're having a blast doing it.
GET YOUR LOGO OUT THERE..... GET IT ON ALL OF THESE ITEMS, FOR CLIENTS, CUSTOMERS, EMPLOYEES... THEY MAKE GREAT GIVEAWAYS TOO....
Quick and Easy Ways to Organize Your Home Office
Quick & Easy Ways to Organize Your Home Office
Photo: Zazzle.com
Three pens – two of them with no ink. A stack of envelopes. A half-eaten granola bar. Four band-aids. A tube of lip balm. Mints. A note pad. A book of stamps. Photo paper for your printer. A bottle of ibuprofen. A coffee mug. Three weeks’ worth of mail. An iPhone charger. Your tax returns. And a spiral-bound planner.
If the contents of your desk sound like they belong in a doctor’s junk drawer, you may need an intervention – or at least some home office organization ideas to help you clean up your act.
Is your desk messy? First: Breathe. Great minds, from Albert Einstein to Mark Twain, have asserted that a messy desk is a sign of creative genius. So it could always be worse.
You’re creative and also busy. However, recent studies show that clutter can cause stress and anxiety, while a well-organized workspace can increase productivity.
Take heart. Learning how to organize a home office is easy if you follow these simple steps.
Tame Paperwork Piles with Color Coding
First, it’s time to tackle that pile of papers. Adopt a color-coding system so you can find important documents when you need them. Better yet, choose fun, fashionable folder designs that you can mix-and-match for a customized filing system.
Things you may need to keep? Medical paperwork, seven years of tax returns, insurance documents, a year’s worth of bill statements, important documents such as your social security card, birth certificate, and marriage license, and warranties for appliances.
Set Up a Printer Station
Printers take up a lot of real estate on your desk, which is space you can use for a larger computer monitor, papers you reference frequently, photos of your children, or a handy storage box with your favorite inspirational quote.
Set up a printer station adjacent to your desk and stock it with paper, ink, envelopes, and labels so you never run short on supplies when you’re on a deadline.
Take Control of Cords and Wires
From iPhone chargers and earbuds to random electric cords you’re afraid to throw away because you may need them someday, storing electronics on your desk is messy and unwieldy. Instead, stow them in a pretty storage box on your desk or, better yet, on a nearby shelf or in a storage unit.
Invest in a wire management system for your computer plug, headphones, and phone charger. And consider a stylish USB charger that you can keep on your desk to charge multiple devices at once.
Wrangle Loose Items
Even with your printing necessities tucked away, you probably have other office supplies, from highlighters to post-its and paperclips, taking up space. Organize these items and store in baskets, bins, boxes, and even coffee mugs, depending on their size.
Consider moving less frequently used items off your desk and into space-saving home office organization solutions.
Now that your home office no longer looks like anyone’s junk drawer, give your inspirational planner a place of honor on your desk to help keep you organized.
Add Items That Bring You Joy
Once you’ve grasped how to organize your home office with these home office organization ideas, it’s time to personalize the space. Choosing a theme will give your home office a coordinated look. Consider adding a reading chair with a cozy throw, and a customized wall clock that enhances the room’s décor.
From superhero art to whimsical poster prints, fill your office with unique items that reflect your interests and personality and – most importantly – make you smile.
Zazzle Contributor
Zazzle Contributor
From Weddings to Tech, our Zazzle Contributors are experts on a wide variety of topics and information. We hope their advice and ideas will help you be inspired!
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How to Use Social Media to Market Your Business
by Zazzle Contributor
How to use social media to market your business
Photo: iStock.com/Prykhodov
In the modern world, it’s not enough to simply design a website and hope prospective clients will find it. To be truly effective at reaching people, you need to engage them via social media. Marketing your business on social media can make a real difference in your bottom line. With so many social media channels available, there are dozens of ways to make your digital presence known and establish a strong connection with your clients.
Choose Your Platforms
Using social media to market your company is a powerful way to leverage awareness for your product and establish a recognizable name for yourself. A 2018 study conducted by Pew Research Center found that 69% of people use at least some form of social media, which includes Facebook, Twitter, Instagram, Snapchat, YouTube, Pinterest, LinkedIn, and WhatsApp. Each provides your business with an opportunity to reach your desired audience in a very specific way.
Successful businesses tend to optimize their social media pages to provide regular updates. Getting to know your customers in a way that feels more organic and authentic can be extremely valuable in industries where one-on-one contact truly matters, such as retail and medical. YouTube and Snapchat can transform your marketing efforts significantly by adding a personalized element to the equation. Many businesses use WhatsApp to directly engage with their customers through informative messaging. In addition to that, LinkedIn is particularly valuable for securing leads in your industry, networking with like-minded individuals, and building a valuable database of clientele.
What You Should Post
Small and large businesses alike can benefit from social media marketing and promotion. The key is to post meaningful content that doesn’t get lost in the clutter of information. Your posts and images should stand out. Remember that people follow your page for a reason. They’re already engaged, and it’s up to you to post content that they can actually use and benefit from in some way. Ideally, you’ll produce dialogue that not only intrigues potential clients but also excites existing customers and generates more leads by trying a few of the following suggestions.
A great platform for creating digital content for social media is Zazzle Create. Design your assets using your brand colors, fonts, photos and logo. Then, export the design to use on your social media channels!
If you aren’t the design type, consider utilizing Zazzle LIVE to help! With Zazzle LIVE, you can chat with a professional designer in real-time to help you create marketing materials and much more.
Post Live Videos
There’s no better way to show the face behind the name than to post a video. If your company is new, you might post an introduction and share a few words about your product. Use videos to announce new product launches, sales, or special events that you want to share with as many people as possible.
Host Regular Contests
One of the best ways to engage your clients is to have content that will intrigue your existing followers and new visitors who are just getting to know your brand. Whether it’s a product giveaway or a temporary free trial for something that you offer, a contest will draw people into your marketing sphere.
Share Quality Content
Adding fun facts, user-friendly tips, advice, and shareable content is key to boosting your conversions in the long term. However, while it’s important to update your social media channels regularly, it’s not necessary to post multiple times a day unless your business is run solely through those platforms. You don’t want to risk losing interested clients because they are overwhelmed with too many posts.
Schedule Your Posts
There are many useful applications designed to relieve you of the burden of social media engagement, and they make it easy to post when it is most convenient for you. For example, with Hootsuite, you can easily schedule and manage all of your content while at the same time keeping an eye on the success of your posts.
Promoting Your Social Media
The best way to be sure that everyone knows you’re on social media is to make sure that fact is widely publicized. Your website should contain direct links to each of your social media channels so that users can quickly and easily click through and follow you. You should also promote those connections on your other marketing collateral, such as your business cards, flyers, posters and banners. Including your logo is an easy way to convey your message; they’re highly recognizable and let people know where to find you.
- ********************************Tips for Rebranding Your Company
Tips for Re-Branding Your Company
Photo: Zazzle.com
Branding is more than just a buzzword. For businesses, it’s a key technique that plays a vital role in the company’s success and bottom line. The appropriate strategies build leverage and create an image that helps the public identify the brand as a major player in the industry. The right branding makes all the difference: It helps establish your name during the early stages, attract new customers, and draw interest throughout your tenure.
Over time, though, you might discover that your efforts aren’t as successful as they once were. That’s usually a sign that it’s time to regroup and consider some rebranding ideas to energize your company and breathe new life into your marketing strategies. Businesses change all the time, but it’s important not to deviate so strongly and abruptly from your existing brand that you scare off your existing customers and push away prospects. Learning how to rebrand is something of a fine art. Here’s what you need to know.
What Rebranding Actually Means
Rebranding is a strategy used to breathe new life into your business efforts. If your current methodology isn’t working, then it’s important to take a step back and examine where you might need to adjust things to improve your presence, both in your industry and before the public. It may include anything from a fresh logo and a new slogan to an entirely new website and companion marketing materials to inform your audience about the changes.
Why You May Want to Rebrand
There are no rules that apply to rebranding, but in general, most companies tend to make these changes when they detect that shifts in the industry might signal a turn for their profits and popularity. Maybe there’s a competing name out there that has achieved incredible success in a short period of time, or perhaps there’s another brand whose efforts are remarkably similar to your own. Maybe things just feel a little stale after years of performing in the same way — and you worry that your clients feel it too.
But rebranding doesn’t always have to happen because something is wrong. In some instances, making changes is a way to call attention to your brand from a fresh perspective. Think of it as a marketing and promotional strategy that can help draw more eyes to your product and generate more excitement and energy for what you deliver.
How to Rebrand Like a Pro
It may be daunting to even think about rebranding your business. Things are going “okay” — but “okay” should never be where you settle when you think about what you want for your company and the goals you hope to achieve. The first step is to really give it some serious thought. Put pen to paper and jot down a few ideas you have for the future of the brand. Are you committed to some specific changes? Make those paramount so that you have something concrete to work toward.
Then think about how this new vision differs from what you did in the past. This should be clear and direct so that it doesn’t confuse your existing clients. You don’t want to overwhelm or disappoint someone who is satisfied with your services, after all.
Once you’ve determined what you want to do, be firm in your commitment. You can’t go back once you change your social media accounts, for example, or you risk appearing unmanaged and disorganized to your audience. Share your new logo and website with the world. Just keep in mind that there are logistical factors to consider. If you changed your name, even in the slightest way, you need to notify all your vendors so that there are no breaks in service or financial concerns that develop after your rebranding is established.
Finally, be prepared to answer any questions customers might have after you introduce your new strategy! This is also the right time to think about why you’re rebranding. It will help you properly flesh out your business statements so that you can tackle your efforts in the most effective way possible. Remember that your rebranding efforts are something to celebrate!
Zazzle Contributor
Zazzle Contributor
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